SEO for Accountants

Get found by business owners searching for tax, business advisory, SMSF, bookkeeping and accounting services across Google, Bing, Maps and AI Search.

We saved Clayton’s Australia more than

$3,500
every month
compared with their previous agency

The challenge

Referrals are valuable. They are not a growth strategy.

Most accounting firms still rely heavily on referrals, repeat clients and word of mouth. That works until growth slows, a competitor becomes more visible or the firm wants to expand into new services or locations.

The problem is usually not a lack of expertise. It is that the website does not clearly separate tax, advisory, SMSF, bookkeeping and other services, so Google and AI platforms struggle to understand what the firm should appear for.

We focus on the searches that can lead to real enquiries, then improve the service pages, location visibility, Google Business Profile and AI Search presence around them.

What we look at
Which accounting services should drive growth
Where local competitors are outranking you
Whether service pages match search intent
How the firm performs across Google Maps
What is limiting trust and visibility
How the firm appears in AI Search (GEO)

What’s included in our SEO services

SEO focused on the accounting services you want to grow

01
Accounting Search Strategy
We identify the services, locations and searches most likely to generate new clients.
02
Service & Location Pages
We improve the pages people need to find when comparing accounting firms.
03
Local & National SEO
We improve visibility across your local market and broader Australian searches.
04
AI Search (GEO)
We help your firm appear across ChatGPT, Google AI Overviews and other AI search platforms.

Reviews from accounting firms

What accountants say about working with Ranknv
Real feedback from accounting and financial services businesses that wanted clearer SEO direction, stronger visibility and more valuable enquiries.
"Working with Josh & Rank NV has been a massive weight off my shoulders after many years of failed agencies who overcharge, over promise and under deliver. From day one, his no-bullshit approach, clear communication, and honesty around deliverables stood out. There’s no fluff, no smoke and mirrors just straight-talking, reliable service that actually delivers results."

Ryan FIsher – Black Jacket Suiting

"Josh and the team are the best digital marketing business in the game. They’ve ensured that we get plenty of leads and that we’re consistently on the first page. They’re the best."
Simon Burke – Acctivate
"Have used multiple seo agencies over the last 5 years and spent big, spent small and everything in between and no one was able to show consistent results. Some even went backwards. Josh has managed our seo for the last 6 months and is making some great improvement on possibly the hardest industry to work with"
Daniel Ufer – Priority Insurance Brokers
"Josh knows his stuff when it comes to website and SEO. I engaged Josh a few months ago, the website was up an running in about 6 weeks. He did all the content strategy and mapping out of the outline and how it should be structured and made it all come together in a quality website that works. I've had more engagements and enquiries in the last 3 months, than i did with my old website was live. I have also queried him post implementation and he has no problems making tweaks to the website to optimise it further."
Leigh Smith – Trackwealth
"Josh has helped GQ Electrical with a website re-vamp. He has done an exceptional job and continues to provide us with on going updates and tweaks to the site. Our number of online enquiries has skyrocketed since Josh has become involved."
Gus Quatermass – GQ Electrical
"Josh is an SEO wiz! He knows google and its algorithm intimately and delivers beautiful websites which speak to those ranking criteria. No one else I would trust with my website or SEO."

Christian Harris – Claimboost

"I’ve worked with Josh for a few years now and he’s been excellent. He’s helped significantly strengthen our online presence and, more importantly, generate consistent leads through the door. He’s proactive, easy to deal with and genuinely cares about delivering results. Highly recommend."
Tyrone Shandiman – Strata Insurance Solutions
"Reliable, professional and honest - Is how I would describe Josh and the RankNV team. These guys have been fantastic partners for our company. Their work on our Google Ads has made a huge difference Josh is incredibly reliable and always takes the time to explain things in a way that makes sense. It’s clear he’s passionate about helping businesses grow and stays on top of the latest in digital marketing to make sure we’re ahead of the competition."
John Kairouz – Amend Rehab

One of our marketing partners

Results that speak for themselves

WeTrain needed more than separate Google Ads and SEO activity. It needed one national growth strategy.
Marketing Partnership Proof

One program.
One career change.

After completing his Nanodegree, he moved from tire shop technician to business analyst at a Fortune 100 company — in under a year.

+86%

of students achieved their learning goal

+86%

of students achieved their learning goal

Who it’s for

For accounting firms that want SEO to bring in better clients

Referrals are no longer enough
You want a more consistent way to reach business owners actively searching for accounting help.
You want to grow specific services
You need stronger visibility for the areas that matter most to the firm.
Your competitors are easier to find
Other firms are appearing ahead of you across Google, Maps and AI Search.

This partnership is a strong fit if you:

How the partnership works

Clear priorities. Measurable search growth.

We focus on the accounting services and locations most likely to generate qualified enquiries, then adjust as performance changes.
Step 01
Understand the business
We clarify your ideal clients, priority services, target locations and growth goals.
Step 02
Find what is holding it back
We review rankings, competitors, service pages, Google Business Profile and AI Search visibility.
Step 03
Improve the priority pages
We strengthen the pages for tax, advisory, SMSF, bookkeeping and other services you want to grow.
Step 04
Measure and expand
We track enquiries, rankings and visibility, then improve what is working and target the next opportunity.

Where we get involved

When a strong accounting firm is too hard to find

Many firms have the expertise and reputation, but their website and search visibility do not reflect it.
Too dependent on referrals
Problem
New business slows when referrals slow.
We look at
Search demand across tax, advisory, SMSF, bookkeeping and key locations.
Outcome
Every service is buried on one page
Problem
Google and potential clients cannot clearly see what the firm specialises in.
We look at
Service pages, page structure, internal links and trust signals.
Outcome
Competitors are easier to find
Problem
Other firms appear ahead of you across Google, Maps and AI Search.
We look at
Google Business Profile, local pages, reviews and AI Search visibility.
Outcome

What the partnership is

No handoff. No account manager. No outdated SEO playbook.

You work directly with the person reviewing your search data, setting the priorities and improving the pages.

We stay current with changes across Google, Maps, AI Search, tax-season demand and how business owners choose an accounting firm. The plan changes when the market, search behaviour or your firm changes.

Direct access
The person reviewing Search Console and making the decisions is the person you speak with.
Current search thinking
Your SEO responds to Google updates, AI Search changes, new competitors and shifting demand for accounting services.

“He’s proactive, easy to deal with and genuinely cares about delivering results.”

Tyrone Shandiman
Strata Insurance Solutions

You speak directly with the person responsible for the work.
We focus on the accounting services and locations the firm wants to grow.
We do not replace strong pages or tactics simply to appear busy.
AI supports research, analysis and opportunity discovery without being sold as an extra.
Content and priorities respond to changes in search demand throughout the year.
Priorities shift when the data, market or goals of the firm change.

FAQ

Before we start

What accounting firms usually want to know
The focus is on trust, service intent, location and the type of client you want. We create clear visibility around each accounting service rather than chasing broad traffic that never turns into an enquiry.
Usually, yes. Tax, business advisory, SMSF, bookkeeping and virtual CFO searches have different intent. Strong individual pages make it easier for potential clients, Google and AI platforms to understand what your firm offers.
Yes. We review your Google Business Profile, local pages, service areas, reviews and location signals so your firm is easier to find across Google Search and Maps.
Yes. We can target individual cities, suburbs, regions or national searches, depending on how the firm operates and where you want new clients to come from.
Yes. We improve the clarity, structure and trust signals across your website so AI Search platforms can better understand your firm, services, expertise and locations.
Yes. There is no sales handoff or account-manager layer. You speak directly with the person reviewing the data, setting the direction and doing the work.

No. The work depends on what is holding the firm back, which services you want to grow and where the strongest search opportunities are.

What we help firms rank for

Accounting services people are actively searching for

Tax & Compliance
Advisory & Growth
Specialist Accounting